Working with SEO and looking at analytics data - I’m one of those guilty ones who forget that the real world interaction beats online chats anytime. I really love this marketing campaign by Dentyne which urges people to switch off their computers and go out to interact with real people.
The “Friend Request” is Facebook lingo [...]

Article marketing is one of the most effective (and not to mention most cheapest) way to generate traffic to a website. The reason it is effective because a single article posted at a high volume traffic website will redirect visitors to the author’s own website every time. A single one-time effort with an included backlink [...]

photo credit: shawnzam

Have you heard of the expression “People do business with people, not companies” ?
This is really true in every sense of the expression. If you have to pick and buy a product from 2 salespersons who has delivered the same pitch, how do you pick who to buy from? Very likely you [...]

I used to act. Yes, back in junior college. Played the humorous female comedian whose main job was to ensure the tension from the intense drama of previous scenes was broken.

But most important thing was to ensure the play reconnected back to the audience. It was almost a 3-hour long drama (interspersed with singing and dancing ala’ Bollywood) so the risk of alienating the audience was possible. So breaking the 4th wall, outrageous stunts and NC-16 jokes galore.